Acceptable Use Policy
Last updated November 2026. This is a template; have counsel review it before launch.
Permission-based sending
Send only to recipients who have opted in or with whom you have a legitimate relationship. Purchased, rented or scraped lists are prohibited.
Prohibited content
Spam, phishing, malware, illegal goods or services, harassment, and deceptive or misleading content.
Required practices
Honour unsubscribe requests promptly, identify yourself accurately, and keep complaint rates below 0.1% and bounce rates below 4%.
Enforcement
Accounts that breach this policy may be paused or terminated without refund.